Who We Are:
WME is a leading entertainment agency representing the world's greatest artists, content creators and talent across books, digital media, fashion, film, food, music, sports, television and theater. Named one of Fast Company's Most Innovative Companies, WME is a subsidiary of Endeavor, a global sports and entertainment company.
Endeavor is a global sports and entertainment company, home to the world's most dynamic and engaging storytellers, brands, live events and experiences. The company is comprised of industry leaders including entertainment agency WME; sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation, sports operations & advisory, event & experiences management, media production & distribution, experiential marketing and brand licensing.
WME is a leading entertainment agency representing the world's greatest artists, content creators and talent across books, digital media, film, food, music, sports, television and theater. Named one of Fast Company's Most Innovative Companies, WME is a subsidiary of Endeavor, a global entertainment, sports and content company.
Responsibilities:
- Originate, direct, develop and implement marketing schemes, methods, and strategies for the 1870 Society, the NIL collective for Ohio State University student-athletes
- Develop, manage and nurture new business partnerships to accomplish revenue goals
- Effectively communicate and present research to key stakeholders (brands and clients) across the organization and provide strategies to target new opportunities
- Possess and present a solid understanding and track record of developing sound marketing strategies and opportunities that drive revenue
- Act as a representative for the 1870 Society and WME when negotiating a new contract, contract extensions, or endorsement deals with student-athletes
- Will be expected to work across various lines of businesses and agents to present opportunities to the 1870 Society
Experience Required:
- 2-5 years of equivalent experience
- Proven experience leading and negotiating opportunities
- Thorough understanding of data analytics, marketing and brand enhancement
- Stay atop of needs and opportunities
- Work closely with existing agents to explore and capitalize on client marketing opportunities
- Comprehensive understanding of established and emerging social platforms, and the tactics required to influence audience these platforms
- Showcase intimate knowledge of marketing strategies and idea generation, to partner negotiations to program execution and ROI measurement
Knowledge, Skills & Abilities:
- Broad knowledge of marketing, sales principles and practices, in media and entertainment
- Strong relationships with senior level executives across brands and agencies
- Determine whether projects have substantial market potential
- Ability to create and develop innovative marketing ideas which directly support the achievement of brand awareness and client revenue goals
- Effective communicator who has proven selling and relationship skills with internal and external constituents at all levels
- Must have strategic agility, organizational ability, and successful track record for building effective relationships
- Must have analytical, planning and decision-making skills along with demonstrated fiscal responsibility and business ethics
- Forward thinking and strategic mindset are a must
- Demonstrated success developing and launching innovative marketing ideas, driving brand consideration and preference using different marketing vehicles (TV, print, digital, social media, experiential, promotions, etc.)
- Creative mind, well versed in shepherding big ideas, ideally has been involved in developing and producing branded awareness
- Ability to demonstrate a unique approach to problem solving with a business, brand and consumer lens
- Demonstrated ability to understand and activate concepts/programs cross-functionally
- Proven ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and results
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world's diverse voices.
Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.